Participants of ECAP work directly with the project partners in one or more of ECAP’s eight action areas, to help meet the project’s targets. This could include:

• Being involved in pilots and trials (i.e. fibre to fibre) where you report on findings.
• Creating sustainable fibre strategies and action plans, and measure and report on progress.
• Using Love Your Clothes (Europe) campaign materials and messages to drive change and report on your findings.

As well as working towards achieving environmental savings, participants get access to advice, training and tools, and the support of a European network of like-minded organisations. Get in touch to find out more.

Our participants

ALDI North & ALDI South

ALDI North and ALDI South are among the leading international retail enterprises in Europe. By participating in ECAP, ALDI aims to reduce their fibre footprint by developing and implementing a strategy to source more sustainable fibres.

In recent years, Blycolin has put more emphasis on sourcing sustainable products from its suppliers.  With the ECAP fibre to fibre pilot ‘Blycolin Linen for Linen’ wants to take recycling innovations to another level; for example by manufacturing linen out of old linen.


ASOS is a global fashion destination for 20-somethings. We sell cutting-edge fashion and offer a wide variety of fashion-related content, making the hub of a thriving fashion community. We sell over 85,000 branded and own-label products through localised mobile and web experiences, delivering from our fulfilment centres in the UK, US and Europe to almost every country in the world. We tailor the mix of own-label, global and local brands sold through each of our eight local language websites: UK, US, France, Germany, Spain, Italy, Australia and Russia.


Blycolin is an international partner in linen services for (care) hotels, restaurants, holiday villages and wellness centres. For Blycolin, people and their welfare, sustainable procurement, and care for the environment are central issues, both in its own performance and that of its partners. With green services and sustainable products available, Blycolin also supports its customers and partners in the pursuit towards corporate social responsibility.

In recent years, Blycolin has put more emphasis on sourcing sustainable products from its suppliers.  With the ECAP fibre to fibre pilot ‘Blycolin Linen for Linen’ wants to take recycling innovations to another level; for example by manufacturing linen out of old linen.

Bonobo Jeans

Bonobo Jeans is the brand of alternative jeans for all urban youth fashion buffs. Immerse yourself in a unique jeans universe and discover exclusive collections with an assertive style. Share our values ​​and commitments through concrete sustainable development actions.

Clothes Aid

Clothes Aid are the UK’s largest fully licensed, commercial clothes collection company. Since 1996 they’ve worked alongside big, small, national and regional charities with equal gusto because they believe they have a lot to offer. They have contributed over £9 million to UK charities with the great British public’s donations.


Etam and its collections know no borders. From glamorous underwear to homewear, tights to swimsuits, Etam boosts female beauty around the world. The Etam group also includes clothing collections and the ranges from the Undiz and 1.2.3 brands, which are attracting increasing interest in international markets. Expertise, attention to detail, quality and fashion lie at the heart of this success, with the right answers to the desires of customers in every country.

Fashion Revolution

Fashion Revolution are an organisation with a mission to unite people and organisations to work together towards radically changing the way our clothes are sourced, produced and consumed, so that our clothing is made in a safe, clean and fair way.

They believe that collaborating across the whole value chain — from farmer to consumer — is the only way to transform the industry.

So their mission is to bring everyone together to make that happen.


HAVEP has a special relationship with its customers, taking its offer further than quality work clothing. It offers appearance, comfort and safety, 100% personalised, and tailored to its customer’s individual needs and working environments. In this way, HAVEP ensures that its customers can fully engage with what is important for them: their work.
HAVEP has joined the ECAP fibre to fibre pilot to develop circular workwear. HAVEP’s vision is to be the first to enter the market with sustainable and circular workwear.

House of Dagmar

House of Dagmar is a Swedish fashion house based in Stockholm, run jointly by three sisters Karin Söderlind, Kristina Tjäder and Sofia Wallenstam. The brand is named after the sisters’ late grandmother by the name of Dagmar, who herself was a tailor and model of confidence, ability, and style.

House of Dagmar is committed to using more sustainable materials and designing for longevity.


Imps&Elfs is a clothing brand for children that wants a child to be a child. Children’s characteristics, like their build, their personality, their imagination, get all the space they need. First you see the child, then what they are wearing.

Imps&Elfs is working on a strategy towards their goal of using 100% sustainable fibres.


As a Belgian family owned business, JBC is a values-driven company that wants to produce fashion with respect for people and the environment. For JBC, investing in sustainable entrepreneurship is investing in the future. Thanks to its membership in the Fair Wear Foundation, they are working on a better future in countries where clothing is produced. Recently, JBC’s work in social responsibility has been acknowledged with the ‘Retail Sustainability Award 2017-2018’. JBC is robust in its choice of quality as well as keeping its brand new and unexpected through cooperation with a variety of Belgian designers.

JBC intends to grow its sustainable collection by developing collections of recycled products. The ECAP fibre to fibre pilot will help integrate recycled textiles and materials into JBC’s 360° I AM collections.

La Fraternita

La Fraternità is a social cooperative born in 1992 and promoted by Associazione Comunità Papa Giovanni XXIII, an international association of the faithful of pontifical right, founded in 1968 by Father Oreste Benzi.

La Fraternità has a dual purpose: to meet the educational and social welfare needs of the disadvantaged people and to offer employment opportunities to them. The cooperative currently manages 19 centers located in three Italian regions (Emilia Romagna, Marche and Umbria), spanning from daily rehabilitation centers to biologic farms. Among its various activities, La Fraternità for 4 years has been collecting used clothes within the Bologna area through 650 collection bins located in the area of Bologna municipality, which are picked up using 4 trucks. The majority of its workforce is made of people in need, in accordance with its mission.

Milieu Centraal

Partnering with Love Your Clothes to deliver a consumer campaign in the Netherlands.


Moodstreet is developing and implementing a strategy to integrate more sustainable fibres into its products.


OVS S.p.A. is Italy’s leading group in the clothing market, creating, developing and marketing menswear, womenswear and childrenswear under the OVS and UPIM brands. The OVS brand is the first clothing brand in Italy having a leading market share in the woman, man and kid segments. With more than 900 shops in Italy and abroad and 150 milion visitors per year, its aim is provide its clients with an up to date shopping experience, starting from the expositive layout and stores’ architecture.
OVS is developing and implementing a strategy to integrate more sustainable fibres into its products.

Peak Performance

Peak Performance is a sportwear brands that combines excellent functionality with simple, cool design; not flashy, but still not boring.
Peak Performance is developing and implementing a strategy to integrate more sustainable fibres into its products.


Adored by fashion fans and value seekers alike Primark is widely established as the destination store for keeping up with the latest looks without breaking the bank.


Salvation Army ReShare is a non profit organisation that collects and distributes second-hand textiles. ReShare is the marketleader in textiles collection in the Netherlands, processing some 28 million kg of donated clothing per year. ReShare offers employment to people whom have difficulties in entering the regular job markett. Additionally, there are well-styled RESHARE STORES for selling rewearables locally and ReShare is taking part in the innovatieve Fibersort Project. With the ECAP project, ReShare is aiming for increased clothing recovery rates in the city of Utrecht.


Schijvens is developing and implementing a strategy to integrate more sustainable fibres into its products.


s. Oliver is a brand that you can always rely on: in terms of style, quality, fit and price, s.Oliver always delivers the right solution. An honest and fashion-conscious friend and style consultant with the right ideas for every occasion — s.Oliver fulfils your wishes with verve and presents fashion for the entire family, always with a focus on wearability. Fashion that meets the demands of everyday life while always keeping an eye on the latest trends. The brand is informal, authentic and versatile. It looks modern, colourful and casual. s.Oliver relies on natural materials and with a love of detail constantly offers lovely surprising moments in terms of product finish.
sOliver is developing and implementing a strategy to integrate more sustainable fibres into its products.

Star Sock

Together with our dedicated and enthusiastic teams in Oisterwijk and Zhuji (China) we strive to continuously innovate; offering surprisingly sustainable socks and ‘worry-free’ processes which contribute to a better world. We take work off the hands of our mass merchant clients, by providing tailor-made bestsellers, offering comfort for their customers feet. We help our clients by being successful in selling sustainable socks.
Star Sock is developing and implementing a strategy to integrate more sustainable fibres into its products.


Suitsupply is a European Fashion brand with a strong international presence with over 90 shops on 3 continents providing high-end menswear tailoring. The ECAP pilot will focus on finding circular solutions in a very traditional industry, with focus on wool and suit-to-suit recycling. We are looking forward to our collaboration and making a next step towards circular textiles.


Tricorp develops and produces the best work wear on offer for a variety of professionals. Tricorp works in close collaboration with its team, clients, and with partners across the supply chain. Its mission is to provide professionals with work wear to make the very best out of their working day.

As part of ECAP, Tricorp wants to close the loop by recycling textile materials into new clothes. The project includes the recycling of 100% raw materials (polyester from post-consumer garments or dead stock) into granulates or fibres, which will be spun into new yarns.

WE Fashion

WE Fashion is a Dutch fashion brand offering affordable collections for men, women and kids. We are the masters in combining contrasts. Always in line with our smart signature, from fashion basics to fashion statements.
We Fashion joined the ECAP fibre to fibre pilot to learn about developing yarns with recycled content from post-consumer textiles, in cooperation with its suppliers in Italy. The aim is to make fabric with recycled content part of the company’s sustainable sourcing strategy.


We create inspiring fashion brands for the online generation. zLabels creates successful, contemporary fashion brands. Our products are sold online via Zalando and other global etail platforms, reaching millions of customers every month.