Cutting the environmental impact of clothing across the supply chain. Generating value for business through collaboration, measuring and sharing best practice
The European Clothing Action Plan – ECAP – is an exciting project that will bring environmental and economic benefit to the clothing sector. It is the first EU LIFE funded project to address clothing sustainability.
Its approach encompasses sustainable design, production, consumption, public procurement, collection, recycling and reprocessing. The project focuses on the clothing supply chain, specifically to reduce waste and to bring about effective waste recovery.
Retailers, brands, suppliers, public sector, re-use and recycling organisations, and charities are encouraged to commit to a target-based plan that is supported by a consumer campaign to change behaviour. Over the three and a half year life of the project, participants will have the opportunity to develop a more circular approach to reducing clothing waste across Europe.